Sheet Metal & Air Conditioning Contractors’ National Association


Convention Keynote Speaker - Rorke Denver: Using Navy SEAL Values to Advance “Ever Onward”

Apr 30, 2018

Commander Rorke T DenverThroughout his action-packed life, Commander Rorke T. Denver has taken decisive action. Now, he challenges other leaders to take action and “to enter the hard places where few leaders dare to go, but where they can lead like no one else can,” he notes. “Ever onward.”

“Ever onward” is a brand he created to incorporate Navy SEAL principles which call leaders to action, to sacrifice, and to be bold so they can perform at their very highest levels. Rorke Denver will make his keynote presentation on Monday, Oct. 15, during SMACNA’s 75th Annual Convention at the San Diego Marriott Marquis and Marina in San Diego.

Denver has run every phase of training for the U.S. Navy SEALs, including advanced sniper training and hand-to-hand combat. He has led special-forces missions in the Middle East, starred in the hit film Act of Valor, and even wrote the New York Times bestseller Damn Few: Making the Modern SEAL Warrior about his life story.

In 2006, he was the officer in charge of SEAL Team Three’s BRAVO Platoon in Iraq’s Al Anbar Province and was awarded the Bronze Star with “V” for acts of valor in combat from those missions. In his second book, Worth Dying For: A Navy SEAL’s Call to a Nation, Denver tackles the questions that have emerged about America’s past decade at war–from what makes a hero, to why we fight, and what war does to us.

Denver was also on FOX-TV’s American Grit, which followed 16 of the country’s toughest men and women facing a variety of military-grade and survival challenges in the wilderness.

“The ‘crowd’ will avoid the pain, good leaders will embrace it,” Denver says. “But the greatest leaders seek it out. Ever onward.” Members can learn more on his website,

SMACNA’s 75th Annual Convention takes place at the San Diego Marriott Marquis and Marina in San Diego, Oct. 14-17. Those who sign up by July 15 can take advantage of special discounts for early registration.