Market conditions are a key element to determining the value of the business, the structure of the deal and makeup of the ideal buyer. Although the market is not controlled by owners, being aware of the market conditions allows owners to design a strategic plan around being ready for the ideal market conditions. The timing of any transaction must be carefully thought out to ensure that the company is ready whenever the market provides the highest value. The key is to manage the business with this exit in mind and develop a strategic plan to maximize the sale value. If market conditions do not align with the owner’s timing, there may be a need to put an interim plan in place to build value until conditions turn. We evaluate market factors only as they relate to the exit process and further determine how the current state of the market fits into your exit options.