Meet Laurie Greene

Learn more about SMACNA’s new Director of Membership and Chapter Relations

Laurie Greene is the Director of Membership and Chapter Relations at SMACNA. With nearly 25 years of strategic leadership experience, Ms. Greene worked for 16 years at a $30 billion nonprofit organization with 1,000 member organizations. Her expertise includes every aspect of the member lifecycle—from prospect identification and onboarding to engagement, satisfaction, and renewals. Her data-driven approach to member retention and value has consistently enhanced organizational growth and member satisfaction. Laurie earned a Bachelor of Science in Communications from James Madison University.

Although a native of Northern Virginia, Laurie and her family lived in Northern California for five years before returning to Virginia in 2023. She has two daughters and is a diehard football fan. She enjoys Pilates, traveling, and hiking with her dog, Marley.

Jun 11, 2025 — Member Update

Latest Articles

Experience the Power of the SMACNA & SMART Partnership at AHR Expo 2026

Dec 10, 2025 - Register for the AHR Expo in Las Vegas and visit SMACNA and SMART’s joint booth (C3118) to learn how the organizations are advancing a stronger, more innovative unionized HVAC and sheet metal industry....

SMACNA Convention Interview: Devon Madon (Madon Sheet Metal)

Dec 10, 2025 - The co-owner of Madon Sheet Metal shares her unique journey to the industry and she outlines some of the best practices when it comes to working with family members in an incredibly competitive space.

SMACNA Convention Interview: Andy Phelps (Barnes & Dodge)

Dec 10, 2025 - The Vice President of SMACNA Contractor Barnes & Dodge goes into detail about some of the work that his firm is doing on emerging business lines.