The Choice is Yours to Prevent Distracted Driving

Article content provided by Federated Insurance.

Each time your employee drivers get behind the wheel, their choices make a difference. On one hand, they can safely reach their intended destination, but if they are distracted, they could face catastrophic consequences. Staying focused, alert, and aware isn’t just a responsibility — it’s a life-saving choice.

Distractions are Deadly

According to the U.S. Department of Transportation, 29% of all traffic-related deaths are caused by driver distractions.¹

When your drivers don’t focus entirely on driving, it can leave them open to near misses. Examples include almost swerving into another vehicle or slamming on the brakes to stop in time at an intersection. These near misses can stem from dangerous distractions, including:²

• Texting or using your phone
• Entering GPS directions
• Eating or drinking
• Adjusting the music or radio
• Taking phone call
  

Make the Choice to Prevent Distractions

Ultimately, it’s up to you to work with your employees and provide training to help them make safe choices. Encourage them to plan ahead by:

• Silencing phone notifications
• Entering GPS directions and checking traffic conditions before driving
• Notifying others of departure and expected arrival time
• Planning rest stops for long trips to handle calls, eat, or take breaks safely
• Pulling over to a safe location if something urgent arises

Near misses can be frightening and should serve as reminders to avoid distractions. Help break the cycle of risky habits and choose to fully focus on the road. Reach out to your local Federated Insurance marketing representative today for more information.

1. U.S. Department of Transportation. “2024 Progress Report on the National Roadway Safety Strategy.” Accessed 2/21/25 https://www.transportation.gov/sites/dot.gov/files/2024-02/2024%20NRSS%20Progress%20Report.pdf.
2. National Safety Council. Understanding Distracted Driving and Inattention Blindness. Accessed 2/21/25. https://www.nsc.org/getmedia/b4a03bd9-6eb8-4d31-bef1-4c10ca361ac3/st-distracted-driving-inattention-blindness.pdf
   

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This article is for general information and risk prevention only and should not be considered legal or other expert advice. The recommendations herein may help reduce, but are not guaranteed to eliminate, any or all risk of loss. The information herein may be subject to, and is not a substitute for, any laws or regulations that may apply. Qualified counsel should be sought with questions specific to your circumstances. ©2023 Federated Mutual Insurance Company.