Profitability Demands a New Playbook

Labor shortages, rising costs, and cash flow challenges are pushing commercial contractors to innovate, prioritize efficiency, and embrace technology.

Article content provided by ServiceTitan.

In 2025, commercial specialty contractors are balancing ambitious growth goals with acute operational challenges. According to a recent ServiceTitan report, 93% of contractors are focused on winning new projects; however, rising material prices (expected by 64% of respondents) and labor costs (63%) threaten their profitability. Many are turning to diversification and efficiency improvements, recognizing that simply growing revenue is no longer enough; it must also be sustainable and profitable.

Labor shortages remain a pressing concern. With 76% of contractors actively hiring and 55% planning wage increases, the fight for skilled workers is shaping how companies bid, plan, and execute projects. For some, limited labor is directly reducing bidding capacity, underscoring how talent shortfalls ripple across operations.

Cash flow has also taken center stage. Delays in billing and payment, combined with volatile costs, make it difficult for contractors to maintain stable operations. Strategies such as improving billing accuracy, negotiating supplier discounts, and aligning material payments with general contractor (GC) progress payments are emerging as crucial tools.

To stay competitive, contractors are increasingly adopting technology, from communication and project management software to AI-driven solutions. While only 17% report seeing direct AI impact so far, many anticipate its value in document management, scheduling, and bid optimization. As the industry evolves, successful contractors will be those who blend operational discipline with digital transformation.

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