SMACNews Jun 29 2021 RESIDENTIAL: SMACNA Contractors Feel at Home Providing Residential HVAC Services At a time when many SMACNA members are not entering the residential market, these contractors say maintaining a homeowner-focused department is a smart business move. Read More
Contractor Operations Manual Apr 01 2021 Presentation Skills for Contractors This update provides guidelines and tools that enable contractors and their employees to become better presenters. In years past, effective presentation skills were considered important only to executives or those in the business development arena. This is no longer the case. The need for strong presentation skills applies to anyone who must present information to another individual or group. Effective presentation skills are now considered a core competency. This document is free to members in the SMACNA Store. Buy Now PDF $75.00
SMACNews HVAC Customers Seek Improved Indoor Air Quality Across the United States, residential contractors have seen an increase in business as clients adjust to the COVID-19 pandemic. Read More
SMACNews Feb 28 2020 Merging Traditional Branding with Digital Marketing Yellow is much more than a color for Gabrilson Indoor Climate Solutions, a SMACNA firm based in Iowa. It is the foundation of the company’s brand. Read More
SMACNews Aug 20 2019 Vehicle Fleets Key to Contractors’ Sustained Success Sheet metal and HVAC contractors say effective fleet management is critical to their businesses. Read More
SMACNews Aug 20 2019 St. Louis SMART, SMACNA Chapter Buck Residential Work Trend with Marketing Efforts A cooperative relationship, as well as combined training and marketing efforts, have contributed to major growth in the St. Louis residential HVAC service market. Read More
SMACNews Jun 20 2019 Sunset Air: 3,000 Homes, 43 Communities, 1 Customer Thanks to a long-term partnership with a home developer, Sunset Air stays busy installing HVAC systems in thousands of new homes around Washington. Read More
Book Successful Customer Service Practices for HVAC Service Successful Customer Service Practices for HVAC Service and Retrofit Contractors provides strategies and procedures to keep a customer for life. It includes information on establishing a customer care culture and working within the "life cycle" of a customer. Prepared under the direction of the Residential Contractors Council Steering Committee, this manual helps identify and evaluate your customer types and effective service policies for each type, as well as the customer service role of each employee. Sample scripts are provided so companies can set procedures and train employees on proper customer interaction and phone etiquette. Buy Now PDF $60.00
New Horizons Foundation Jan 01 2006 Measuring Customer Loyalty: A Benchmark Study of HVAC and Sheet Metal Customers’ Satisfaction Customer loyalty can be the key to business success or failure. The New Horizons Foundation initiated and funded a study to gain greater understanding of customer requirements with the intent to improve the competitiveness of HVAC and sheet metal contractors. Read More Download PDF
SMACNews For HVAC Techs, Attitude, Appearance as Important as Aptitude The sheet metal industry provides a great opportunity for career development and job stability, but not everyone is suited to every job. Service technicians require certain skills to really excel in their roles. Read More
SMACNews Residential Service: A New Norm in a COVID-19 World From personal protective equipment to customer anxiety, contractors are navigating an unprecedented landscape. Read More